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Problem
Planning events
is stressful
People do not have an
effective way to schedule and keep up with event details, forced to use multiple apps and redundant communication.
The event organizer is exposed to social pressure, humiliation, and financial risk.
Additionally, Facebook is projected to lose 44% of its teen users in the next 2 years. Gen Z and Millennials will be needing an event tool.
The next big social app isn't going to be social media — it's going to be about using technology to connect us in real life... It's not about sharing content — it's about sharing experiences.
—Arianna Huffington
Solution
A kickstarter for
social plans
Aftrparty is a future-facing events tool.
It is a tool to plan, broadcast, crowdfund and discover events in your area — from birthday parties, barbecues and roadtrips, to boating days on the lake.
Unlike lnstagram, Snapchat, Tiktok and other social medias that illustrate the past, Aftrparty is a future-facing platform. Our users can see what is going to happen instead of what has already happened.
Product
The platform
for social gatherings
Plan, communicate, host and monetize events.
Aftrparty will be adding additional core features & fee collection. This will be a full feature version of our current MVP focused on further proving the concept — including monetization — with iOS & Android mobile apps.
Post private events
Create & share a private event- Manage private events
View & post your stories to a public feed - Event calendar
Public & Private event calendar - In-app messaging
Centralized event communications - Attendee P2P payments / chip in system
Charge for events or collect tips - Poised to improve and scale B2C methods
More monetization and B2B focus are planned
Traction
We've proven our concept
with a successful web app beta test:
—
MVP launch
—
Aftrparty’s public beta launch will be in Utah, focusing on Salt Lake & Utah County. We currently have 500+ people signed up to download our beta once it goes live. Launching in Utah will allow us to take full advantage of our local network and give us consumer insights before launching to a broader audience.
We are currently building strategic partnerships with several of the largest event producers within the state of Utah.
Customers
We're poised to fill a need for Gen Z and Millenials
Mark (the Host) is 26, a leader in his social circle, he loves to plan and organize parties, roadtrips, and hangouts because of the memories that follow.
Needs:
- A way to collect funds upfront that isn't awkward
- A single place to communicate with everyone that's interested
- A way to gauge who is coming
Amy (the Guest) is 23, works from home alone and needs more socializing, loves to meet new people, try new things, and have something to look forward to.
Needs:
- A tool to see the who will be there, what to wear or bring, when to show up and where to park
- A way to connect outside of the same bars
- To save money — sick of paying for overpriced drinks and long lines
Business model
A diversified approach to monetization
1. In-app transaction fees (see breakdown below)
All transactions that happen within the app will include a 3% fee that automatically goes to Afterparty.
2. Subscription model
Access to additional features in the app and removal of the transaction fees.
3. Future-facing data
We will be able to monetize time-sensitive, future-facing data — and market to groups more likely to purchase.
4. In-app advertisements
Businesses or consumers will be able to pay to showcase their upcoming event at the top of the feed.
Market
99.2M potential users nationwide
Competition
What sets us apart
Founders
Co-founders
Landon Creer
CEO
Landon graduated with a degree in economics and went on to help start two nonprofits, Encircle & LOVELOUD, serving as their CFO.
Michael Watterson
CPO
Michael graduated with a marketing degree & went on to specialize in UI/ UX. He has worked for companies like Facebook, Uber, Netflix & Square.
Summary
Our message to you
One of our goals is to make the event creators life and the guests life 10x easier. We are redefining how social gatherings of any kind happen. What currently requires the use of a multitude of apps to organize, plan, and raise funds can be brought together into one simple app.
Almost everyone has felt the pains of attending or hosting some sort of social event. Our hope is that everyone who believes in this idea and chooses to invest with us will go on to use the app in their lives. We hope that it will make your planning and event going experiences even easier.
This is just the start and we're excited to have you along for the journey. - Landon & Michael
